SEO Specialist

The SEO specialist will possess both a technical and creative ability in order to have the greatest impact on our domains and their rankings. You will need to be highly organised, excellent ability to multi-task and the ability to deliver clear communication to a variety of people, even in remotely.

Key Responsibilities:

Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in all activities.

Track, report, and analyse website analytics and campaigns

Manage expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Optimise, monitor and maintain landing pages and sites for search engine marketing

Perform ongoing keyword discovery, expansion and optimisation

Research and implement search engine optimisation recommendations

Research and analyse competitor advertising links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content creation and content programming

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements:

Minimum of one year’s proven SEO and inbound marketing experience – both on and off line.

Solid understanding of performance marketing, conversion, and online customer acquisition

In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

Experience with A/B and multivariate experiments

Working knowledge of HTML, CSS, and JavaScript along with development and attached constraints

Knowledge of best practices, ranking factors and search engine algorithms

Up-to-date with the latest trends and best practices in SEO and SEM

Experience working with CMS such as Drupal, or other.

Ability to leverage Social Media Channels

Location: Tel-Aviv based (near the harbor)

CV to: [email protected]